I was tasked with the art direction of the LIFT Conference, an event at Saatchi & Saatchi office, filled with panel discussions around the topic of Making space for others and Taking space for oneself at work.
The topic was calling for a bold, colorful and dynamic look, so we decided to go with a Brutalist look, heavily defined by an eye-catching animation style that “makes” and “takes” space.

PANEL INTRO VIDEOS, POSTERS, SWAGS, SIGNAGE